omnichanneläri
Omnichanneläri refers to a business strategy that integrates various sales and marketing channels to provide a seamless and consistent customer experience. The term "omnichannel" itself signifies a holistic approach, encompassing all available touchpoints a customer might have with a brand. This includes physical stores, e-commerce websites, mobile applications, social media, customer service centers, and even direct mail.
The core principle of omnichanneläri is to eliminate silos between these channels, allowing customers to move
This contrasts with multichanneläri, where a business uses multiple channels but they operate independently. In a