occidentali

Occidentali is the plural masculine form of occidentale, an Italian adjective and noun referring to the Occidente, the Western world. The term is derived from Latin occidentalis, related to the western direction, and is used to describe geographic areas, cultures, or social traits associated with Western societies. When used as a noun, occidentali designates people from Western countries; the feminine plural form is the same as the masculine plural. The word is generally neutral in descriptive or comparative contexts, but can carry political or cultural nuance in debates about globalization or East–West relations.

In Italian, occidentale and its plural occidentali agree in gender and number: singular occidentale (masc. or fem.), plural occidentali for both genders. Typical uses include phrases like la cultura occidentale or gli occidentali, to reference Western culture or Western people, respectively. The term is common across academic, media, and everyday language when contrasting Western and non‑Western contexts.

A notable contemporary reference is Occidentali's Karma, a 2017 song by Francesco Gabbani. Released for the Sanremo Music Festival, it won that edition and later represented Italy at the Eurovision Song Contest 2017 in Kyiv. The song employs satire of Western consumerism and the appropriation of Eastern symbols, bringing the concept of occidentali into popular discourse and sparking discussion about cultural globalization.