muudra

Muudra is a software company that provides a platform for creating and deploying interactive product tours and onboarding experiences. Their primary focus is on helping businesses improve user adoption, reduce churn, and increase customer engagement by guiding users through their products. The Muudra platform allows users to build these tours without requiring coding knowledge, using a visual editor. These tours can be integrated into websites and web applications.

The company aims to empower teams, such as marketing, customer success, and product development, to create engaging user journeys. Muudra's solution typically involves step-by-step guides, tooltips, checklists, and other interactive elements designed to educate and assist users. The platform also offers analytics to track the effectiveness of these tours, providing insights into user behavior and areas for improvement. Muudra's technology is designed to be adaptable to various industries and product types, focusing on enhancing the user experience from the initial interaction onwards.