kundnöjdhets
Kundnöjdhet, often translated as customer satisfaction, is a measure of how well a company's products or services meet or exceed customer expectations. It is a critical metric for businesses as it directly impacts customer loyalty, retention, and ultimately, profitability. High customer satisfaction often leads to repeat business, positive word-of-mouth marketing, and a stronger brand reputation. Conversely, low customer satisfaction can result in customer churn, negative reviews, and a damaged brand image.
Measuring customer satisfaction can be done through various methods, including surveys, feedback forms, net promoter score
Key drivers of customer satisfaction include product quality, service reliability, responsiveness of customer support, ease of