kuluttajaryhmää
Kuluttajaryhmä refers to a segment of consumers who share similar characteristics, needs, and purchasing behaviors. Businesses utilize the concept of consumer groups to better understand their target audience and tailor their marketing strategies. Identifying specific consumer groups allows companies to develop products and services that directly address the desires and preferences of those individuals.
Common ways to segment consumers include demographics, psychographics, geographics, and behavioral patterns. Demographic segmentation involves dividing
Understanding these consumer groups helps businesses in various aspects of their operations. It aids in product