ikkebrugerperspektivet

Ikkebrugerperspektivet, meaning "non-user perspective" in Danish, is a term used to describe the viewpoint of individuals who do not actively engage with a particular product, service, or system. It highlights the experiences and perceptions of those on the outside, who may interact with or be affected by something without being a direct user. This perspective is crucial in fields like design, marketing, and policy-making to ensure that solutions are inclusive and consider a broader range of societal impacts.

Understanding ikkebrugerperspektivet involves recognizing that a product or service can have consequences for people who never intend to use it. For instance, a new public transportation system might be designed with users in mind, but its construction could disrupt non-users' daily commutes or alter the character of their neighborhoods. Similarly, digital services might exclude individuals without internet access or digital literacy, rendering them non-users who are still impacted by the broader digital landscape.

Incorporating the ikkebrugerperspektiv can lead to more comprehensive and ethical development. It encourages a shift from solely focusing on user satisfaction to considering the wider ecosystem and the well-being of all stakeholders, including those who are indirectly affected or intentionally excluded. This broader lens helps identify potential unintended consequences, biases, and accessibility barriers that might otherwise be overlooked, leading to more robust and equitable outcomes.