diskontimism
Diskontimism is a philosophical concept that suggests a fundamental aversion to or distrust of discounted goods or services. Individuals who identify with diskontimism may find themselves instinctively hesitant to purchase items that are on sale, believing that the discount itself indicates a lower quality, inherent flaw, or impending obsolescence. This can manifest as a preference for full-priced items, even when a discounted alternative is functionally identical and objectively a better value.
The underlying reasoning for diskontimism can vary. Some may believe that a discount is a marketing ploy
Diskontimism can sometimes lead to missed opportunities for savings and the acquisition of perfectly good products.