dienstproduct

A "dienstproduct" is a Dutch term that translates to "service product" or "service offering." It refers to a intangible item that is delivered to a customer as part of a service. Unlike a physical product, a dienstproduct cannot be touched, held, or stored. Instead, it is the outcome or result of a service being performed.

Examples of dienstproducten are abundant and vary across industries. In the hospitality sector, a hotel room booking is a dienstproduct; the customer pays for the service of accommodation. In healthcare, a medical diagnosis or a surgical procedure represents a dienstproduct. For a consultant, the advice or strategy provided to a client is their dienstproduct. Even an intangible benefit, such as the peace of mind gained from a security service, can be considered a dienstproduct.

The value of a dienstproduct lies in its ability to satisfy a customer's need or solve a problem. Because they are intangible, their quality is often judged by the experience of the customer and the perceived benefits received. This makes customer satisfaction and the delivery process crucial elements in the success of a dienstproduct. Businesses often focus on the expertise of their staff, the efficiency of their processes, and the overall customer journey to ensure the successful delivery of their dienstproducten.