bannerimainokset

Bannerimainokset, also known as banner ads, are a form of online advertising that involves placing graphical advertisements on websites. These ads typically take the form of rectangular images or animated graphics and are designed to attract attention and encourage users to click through to a advertiser's website. Banner ads are one of the oldest and most common forms of digital advertising.

The effectiveness of banner ads is often measured by metrics such as click-through rate (CTR), which indicates the percentage of users who click on an ad after seeing it, and conversion rate, which tracks how many of those clicks result in a desired action, such as a purchase or sign-up. Advertisers use various platforms and networks to purchase and display banner ads across a wide range of websites, targeting specific demographics and interests.

While banner ads can be a cost-effective way to reach a large audience, their intrusiveness and declining click-through rates have led to the development of more sophisticated advertising formats. Ad blockers have also impacted the reach of traditional banner advertising. Despite these challenges, banner ads remain a significant part of the digital advertising landscape, often used in conjunction with other marketing strategies.