automarkt

Automarkt is the German term for the automobile market, referring to the market for motor vehicles and related services. It encompasses the sale of new and used cars, light commercial vehicles, and the associated aftersales, financing, leasing, insurance, and maintenance.

The market is composed of multiple segments. The new car market is primarily served by franchised and authorized dealers, while the used car market includes private sales, independent dealers, and online platforms. Commercial fleets and rental companies also play a significant role. Across these segments, the price and availability of vehicles are influenced by demand, supply chains, financing costs, and regulatory developments.

Distribution channels have evolved with digitalization. Traditional dealerships coexist with online marketplaces, classified portals, and vehicle inspection and warranty services. Consumers increasingly use comparison tools to assess price, condition, and total cost of ownership.

Prices are affected by model, age, mileage, condition, and optional equipment, but also by macroeconomic factors such as interest rates and currency movements. Supply disruptions, such as semiconductor shortages, have recently affected new-car inventories and used-car prices.

Trends shaping the automarkt include electrification, stricter emissions standards, and shifts in consumer ownership models. Public policies and incentives for electric vehicles, improvements in charging infrastructure, and evolving mobility services influence demand and investment decisions.