Valikoimassa

Valikoimassa is a Finnish term that literally means "in the assortment" and is used to describe items that are currently offered by a retailer, supplier, or catalog. It is the inessive form of valikoima, which means assortment or selection.

In practice, valikoimassa appears in product listings, catalogs, websites and store signage to indicate that something is part of the current range and available for purchase. For example, "Valikoimassamme on laaja valikoima ekologisia tuotteita" communicates that there is a wide selection of eco-friendly products within the present assortment.

It contrasts with expressions such as "ei ole valikoimassa" or "poistettu valikoimasta", which signal that an item is not included in the current range or has been removed. The concept of valikoima refers to the entire range, while valikoimassa locates items within that range.

Grammatically, valikoimassa is formed by adding the inessive suffix -ssa to valikoima. This form is used in Finnish to express presence or inclusion inside a collective set.

Valikoimassa is widely used in Finnish commerce, marketing, and online shopping to describe what a store currently offers. It is closely related to synonyms such as valikoima and tarjonta, with valikoimassa specifically indicating "in the assortment."