Turizem

Turizem is the Slovenian term for tourism. It refers to the activities of people traveling and staying outside their usual environment for a period beyond daily life for leisure, business, or other purposes, and the industries that serve them. The turizem sector includes travel planning, accommodation, transportation, attractions, events, and related services.

Economically, turizem is a major contributor to national and regional economies, generating employment, revenue, and tax income. It influences urban development, infrastructure, and cultural preservation. Visitor flows can be inbound (visitors coming from abroad) or outbound (residents traveling abroad).

Current trends include sustainability and responsible tourism, digitalization, and experiences-based offerings. Challenges include environmental impact, seasonality, overtourism in popular destinations, and the need for quality data for planning and policy. Policy and planning coordinate turizem with transport, heritage, and environmental sectors.