Pieria

Pieria is a regional unit of Greece located in the region of Central Macedonia. It lies along the Aegean Sea and includes part of Mount Olympus, with Katerini as its capital and largest town. The name derives from the ancient Pierians, the region’s early inhabitants.

Geographically, Pieria stretches from the coast inland to the foothills of Mount Olympus. The coast features towns such as Paralia and Platamonas, while the inland areas include Litochoro, a popular gateway to the mountains. The Olympus National Park, which protects the Mount Olympus area and its ecosystems, lies within the region and is a major draw for visitors.

Historically, Pieria was part of ancient Macedonia and is associated with classical sites in the area. The archaeological site at Dion, near Mount Olympus, reflects the region’s ancient habitation. In modern times, Pieria was established as a regional unit under Greece’s 2011 Kallikratis administrative reform.

Economy and culture in Pieria are shaped by tourism, drawing people to the beaches along the Aegean and to Mount Olympus for hiking and nature experiences. Agriculture, including olives and wine production, also contributes to the local economy. The region preserves a mix of coastal towns, mountain villages, and archaeological sites, reflecting its historical significance and natural attractions.