MoreEngine

MoreEngine is a cloud-based marketing attribution platform designed to help digital advertisers and marketers optimize their advertising campaigns across multiple channels. Founded with the goal of providing a comprehensive view of marketing performance, MoreEngine integrates data from various sources such as social media, search engines, programmatic platforms, and offline channels to deliver unified insights.

The platform offers features including multi-touch attribution modeling, real-time analytics, and automated reporting. By analyzing user interactions across different touchpoints, MoreEngine enables advertisers to understand the contribution of each channel in converting prospects into customers. This holistic approach assists businesses in allocating their marketing budgets more effectively and improving their overall ROI.

MoreEngine is compatible with major advertising platforms and provides integrations with popular CRM and analytics tools, simplifying data management and analysis. Its user-friendly interface and customizable dashboards make it accessible for both technical and non-technical users.

Founded in the early 2010s, MoreEngine has grown to serve clients across various sectors including retail, finance, and e-commerce. The platform emphasizes transparency in attribution and supports industry-standard models such as linear, time decay, and position-based attribution, among others.

As a solutions provider, MoreEngine aims to enhance marketing efficiency through actionable insights, ultimately helping businesses make more informed decisions and foster growth in a competitive digital landscape.