Mobilegeddon
Mobilegeddon refers to a significant update to Google's mobile search algorithm that took effect on April 21, 2015. The primary purpose of this update was to prioritize websites that were mobile-friendly in Google's mobile search results. This meant that pages that were not optimized for mobile devices would experience a decrease in their ranking on smartphones and tablets.
The update caused considerable concern among website owners and digital marketers, as a lower ranking on mobile
Google's announcement of the update specified that the ranking signal would affect searches conducted on mobile
To assess mobile-friendliness, Google provided tools such as the Mobile-Friendly Test. The update encouraged a widespread