JBL

JBL is an American audio equipment brand founded in 1946 by James Bullough Lansing. The name JBL derives from Lansing’s initials, and the company began as James B. Lansing Sound, Inc., focusing on loudspeakers and studio monitors. Over the decades, JBL developed a wide range of speakers and related audio products, becoming a well-known name in both consumer and professional audio markets.

Today, JBL operates as a brand within Harman International Industries, which Samsung Electronics acquired in 2017. The brand is divided into JBL Consumer, which sells portable Bluetooth speakers, home audio systems, and headphones, and JBL Professional, which produces loudspeakers, studio monitors, and sound reinforcement equipment used in venues, theaters, cinemas, and broadcast facilities. JBL Synthesis is also part of the lineup, offering high-end residential cinema and cinema-style sound systems.

JBL products are recognized for durability and reliable performance across applications. Notable segments include consumer portable and home audio products, as well as professional loudspeakers and monitoring systems used in live events, recording studios, and entertainment venues. The brand’s long history and integration into Harman’s professional and cinema audio brands have helped maintain its prominence in both mass-market and professional settings.