Folgers

Folgers is an American coffee brand produced by The J.M. Smucker Company. It traces its origins to James A. Folger, who founded Folger Coffee in San Francisco in 1850. The company grew into a national brand and became widely associated with ground coffee packaged in cylindrical canisters that were common in American households throughout the 20th century. Folgers became one of the best-selling coffee brands in the United States, aided by mass distribution and advertising.

In 2008, Procter & Gamble sold its U.S. coffee business to The J.M. Smucker Company, and Folgers became a core brand in Smucker's portfolio. Since then, Folgers has offered a range of roast profiles and flavors in ground coffee, including Classic Roast and Breakfast Blend, as well as decaffeinated varieties. The brand also offers single-serve coffee pods compatible with Keurig-style brewers and has historically sold instant coffee variants under the Folgers Crystals name.

Folgers competes in the mass-market segment, emphasizing affordability and ubiquity in American supermarkets. The brand remains a recognizable symbol of home coffee and is closely associated with the jingle "The best part of waking up is Folgers in your cup," which long featured in its advertising.