Ameroton

Ameroton is a fictional pharmaceutical company that appears in the American television series Breaking Bad and its spin-off series Better Call Saul. The company is depicted as a leading manufacturer of pharmaceutical drugs, specializing in pain relief and addiction treatment. In the narrative of Breaking Bad, Ameroton's products are utilized by a number of characters, including Walter White, who uses a prescription for a painkiller manufactured by the company to manage the pain associated with his cancer. The company's headquarters are located in Albuquerque, New Mexico, the primary setting for both series.

The fictional portrayal of Ameroton serves to ground the more illicit aspects of the Breaking Bad universe in a seemingly legitimate corporate entity. While the company itself is not directly involved in criminal activity, its products are sometimes used by characters in ways that facilitate their illegal enterprises. This juxtaposition highlights the show's exploration of moral ambiguity and the grey areas between legality and illegality. Ameroton's presence in the series also provides a plausible cover for some of the characters' actions, particularly in their need for prescription medications. The company is shown to have a strong public image, emphasizing its commitment to patient care and medical innovation, which stands in contrast to the dark secrets harbored by some of its clientele.