havaittavuuksa
Havaittavuus is a Finnish concept that can be roughly translated to English as "perceived value" or "subjective experience" of a product, service, or experience. It refers to the personal and emotional well-being one feels when engaging with something, beyond its functional or practical value.
The concept of havaittavuus was first introduced in Finnish marketing and customer experience research, highlighting the
Studies have shown that havaittavuus plays a significant role in determining customer loyalty, retention, and overall
Applying havaittavuus in business and marketing requires a holistic approach that incorporates elements such as emotional
Research on havaittavuus has been growing in Finland and, to a lesser extent, in other countries. As