Zadbaj

Zadbaj is the imperative form of the Polish verb zadbać, meaning to take care or to look after. It is used to issue a direct command or encouragement to someone to perform a caring action.

Linguistically, zadbać is formed from the prefix za- combined with dbać (to care). The imperative zadbaj is used for second-person singular address; the plural form is zadbajcie. Common examples include Zadbaj o zdrowie (Take care of your health) and Zadbajcie o środowisko (Take care of the environment).

In everyday life and public discourse, Zadbaj also appears as a brand name or slogan in various campaigns and commercial contexts, conveying care, responsibility, and proactive action. It is used across sectors such as health, elder care, home maintenance, insurance, and digital services that emphasize wellbeing, reliability, or customer service. As a branding element, it is typically chosen to evoke a sense of personal involvement and proactive stewardship.

Notes on scope: Zadbaj is primarily a linguistic form of a verb and, when used as branding, is not tied to a single canonical entity. Its usage as a slogan or brand name may vary by region and context, reflecting the universal appeal of attentive care in everyday life.

See also: Polish language, Imperative mood, Zadbać.