EmbargoFristen

Embargofristen is a term used in journalism and public relations to denote the latest date and time at which information that has been provided under embargo may be published. An embargo is a request or agreement by a source, such as a company, government agency, or scientific journal, that reporters and other media outlets not disclose or report on the information before the specified time. The embargo deadline is usually specified in the materials distributed to journalists and is often stated in local or standard time to coordinate coverage across outlets.

In practice, journalists receive advance access to press releases, data, or study findings under the condition that they do not publish until the embargo lifts. Embargoes help ensure that reporters have adequate time to prepare accurate stories, verify details, and align coverage. There are variations in how strictly an embargo is enforced; some embargoes are hard, strictly prohibiting publication before the lift time, while others are conditional or advisory.

Breaches of the embargofristen can undermine trust between sources and media, potentially jeopardizing future access to embargoed information or other forms of collaboration. Embargo practices vary by country, industry, and institution, and may be coordinated to align with global publication windows or to avoid overlapping announcements. See also embargo in journalism, press release, and media ethics.