Sisäliiketoiminnan

Sisäliiketoiminnan, also known as internal business or intrapreneurship, refers to the practice of fostering entrepreneurial activities within an existing organization. It involves encouraging employees to identify new business opportunities, develop innovative products or services, and create new ventures within the company's structure. The goal is to tap into the creativity and drive of employees to promote growth, innovation, and competitiveness without the need to form external startups.

Key elements of sisäliiketoiminnan include creating a supportive culture that encourages risk-taking and experimentation, providing resources such as funding and mentorship for internal projects, and establishing dedicated teams or units to manage these innovative initiatives. This approach allows established companies to leverage their existing resources, market access, and brand reputation while exploring new avenues for growth. It can lead to the development of new revenue streams, improved operational efficiency, and a more engaged and motivated workforce. Companies that effectively implement sisäliiketoiminnan can adapt more readily to changing market conditions and stay ahead of disruption.