unexpectedness
Unexpectedness is the quality of a phenomenon that is not anticipated within a given context. It arises when outcomes differ from an individual's expectations or the established pattern of events, and it intersects with notions of novelty, surprise, and incongruity. The term is used across psychology, information theory, and the arts.
In cognitive science, expectation is shaped by prior knowledge and cues; when new information conflicts with
Neural and behavioral research links unexpectedness to attentional capture and learning signals, including dopaminergic responses to
Practically, designers and communicators modulate unexpectedness to guide attention, teach, or entertain, while in risk communication
See also: surprise, novelty, anomaly, incongruity, information theory, prediction error.