ogtitle

og:title is a metadata property of the Open Graph protocol used to specify the title of a webpage or object as it should appear when shared on social media. It is typically implemented in the HTML head with a meta tag such as <meta property="og:title" content="Example Page Title">. The Open Graph protocol defines a set of properties—og:title, og:type, og:url, og:image, og:description—that enable rich link previews on platforms like Facebook, LinkedIn, and others.

The value of og:title should be a concise, accurate, and engaging representation of the page content. It is distinct from the page's title tag used by browsers and search engines; og:title is prioritized by social platforms when rendering a preview. If og:title is omitted, or if the value is excessively long or misleading, platforms will fallback to other available data, such as the page title or the description.

Best practices include keeping the title under typical truncation lengths (roughly 60–90 characters), ensuring consistency with the content and the og:description, and localizing the title for different audiences by providing appropriate content for each locale. Use clear phrasing and avoid repetition of branding only in one tag if the page has multiple localized versions.

Implementation notes: og:title is not a guarantee of display on all networks, and different platforms may apply their own formatting and constraints. It should be used in conjunction with og:image and og:description to improve the appeal and accuracy of the preview.